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Visit to Polytron Thailand

Polytron Indonesia's visit to Polytron Thailand

Success of Thailand Branch Polytron surely become the pride of its own for Polytron Indonesia, by becoming the only electronic brand to be awarded SUPERBRAND. Awardees of SUPERBRAND are judged by measures such as Market Dominance, which is whether that particular brand owns a significant market share for its products, Longetivity, as to whether the brand able to present quality and attributes needed to parry the negative effects of the market, Goodwill, refers to acceptance by consumers for its distinctive characteristics, Customer Loyalty, whether customers would prefer re-purchasing its products compared to other brands, Overall market acceptance, is whether it can become part of general consumer’s life on relevant market segments which will put it automatically into consumer’s choice.

 

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